Every evening this week, Switzerland's most famous mountain, the Matterhorn, has been beaming out messages about the corona virus outbreak - "Stay at Home" one evening, "Hope" the next.
That last message is particularly needed as cases pass 12,000. More than 200 patients have died from the virus in a country of 8.5 m people - a death rate that is only slightly below that of France.
It's not just Zermatt, the resort beneath the Matterhorn where the ski slopes are empty, that needs cheering up. The whole country does.
It's four long weeks since the ban on public gatherings was announced.
Some of the high points of the Swiss year - such as the Geneva Motor Show and the Basel Watch Fair - were cancelled.
It's three weeks since the elderly were advised to stay at home, and the rest of us to travel as little as possible, two weeks since the schools were closed, 11 days since bars, cafes, restaurants and all non-food shops were shut and everyone who could was told to work from home.
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